Tourism Students Learn Digital Marketing

22 tourism students from Bulgaria came to our academy for 2 weeks to learn about digital marketing. They had classes where they could set up their own companies in the tourism field and learn how to promote and reach the right target audience. Additionally, we organized visits to several hotels here in Puerto de la Cruz for the students to get more insights into their work methods and processes. Of course, besides learning they also had the chance to enjoy the island life, and local cuisines with a Gofio workshop and excursions to Loro Parque and Siam Park.